Your Reviews

A happy customer tells 3 people. An unhappy customer tells 3,000.
But now, in the era of social media and mobile phones, with one review on Facebook, for instance, a customer tells 300 people (on average) what they think of your business.
Online reviews will make or break your business. Are you happy with your reviews?
So how do you get good reviews and deal with the bad ones?
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5 Simple Steps to Drive Leads From Social Media

Social media is great for building your brand. It's awesome for building your reputation. It's terrific for customer service, and for responding to positive and negative feedback. It's AMAZING for listening to customers and prospects. 
I say, YES! 
But it's not easy. 
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Ideas vs Action

I love ideas - good ones, great ones, even ridiculous ones. My mind works a mile a minute and is constantly thinking of ideas (though perhaps most are the ridiculous ones). Seriously, though, if you're anything like me, you have at least one decent idea a day:
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The 5 Most Powerful Words

The five most powerful words in business, and maybe in life: How can I help you? 
Of course, you can't just going around saying these words inauthentically. 
You have to say it when you can mean it, and most important, when you can and will be able to follow through.


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7 Secrets of Facebook Marketing for Small Businesses

Facebook. The social media juggernaut. By now, it is almost assumed that everyone has a Facebook profile. More important for you, it is also assumed that all businesses are now on Facebook. Not an expert with the platform? That’s perfectly fine! Everyone has to start somewhere, and we’re here to help.

Facebook has changed its strategy for how brands should use their platform, and now it’s time to change yours. In 2007, Facebook launched “fan pages”. Originally these pages were treated similarly to personal profiles; but over time, the look and reach of them have changed dramatically.

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