Traditional vs. Digital Marketing in Education

As you congratulate yet another graduating class, or say goodbye to students who move on for their own reasons, the business person in you realizes that you need to enroll more students just to keep pace with the needs of the school.

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The Difference Between “Content Development” and “Content Marketing”

In a time where attention spans are short and information is a “thumb-scroll” away, the term “content” has gained a lot of traction. However, not all content is created equal. To help move your business forward, it’s important to know the difference between simply generating content, and building a content marketing strategy. 

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Stats Prove Email Marketing Reigns Supreme

There is an endless list of online marketing methods that can help businesses increase sales, but email still reigns supreme, according to a new research report from EveryCloud.

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How to Navigate Politics on Social Media

At its core, social media is a community forum, designed to foster interaction between individuals through the internet. Simply put, social media connects people.

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139 Facts and Stats About Instagram One Should Be Aware of in 2017

Instagram is a mobile photography application that Facebook bought for $1 billion in 2012. Let’s see how it all started and how the company is doing now.
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