Coming up with daily, fresh content for all your marketing initiatives can be exhausting and time-consuming. We get it! Lucky for you, we partnered with the content marketing experts at HubSpot for a webinar called "How to Repurpose Social Content to Save Time and Maximize Leads," with Likeable Local's CEO, Dave Kerpen, and HubSpot's Director of Marketing, Rebecca Corliss, to discuss the benefits and best ways to recycle your content.
And, what better way to reuse, repurpose, and recycle our content than to create a blog post out of the top tweets from the live webinar! Here are our favorite 140 character tidbits from the #RecycleYourMarketing webinar. Enjoy!
I can confirm that reposting content gets better engagement after a 2nd or 3rd RT of the content. It's like magic! #RecycleYourMarketing— Emily Pizanie (@EmilyPizanie) August 6, 2015
It's hard to know your audience when they aren't online as much as younger generations are #recycleyourmarketing— Deedi Boland (@deedispeaking) August 6, 2015
Use analytics to track performance and adjust RR&R as necessary #RecycleYourMarketing— sinbinner (@sinbinner) August 6, 2015
Repeat tweets 5-10 times depending on the value and what content is in there. #RecycleYourMarketing— Danielle Livy (@DaniBeavs) August 6, 2015
Use high performing pieces of content and repurpose by highlighting different angles of the same topic #RecycleYourMarketing— Michelle Berman (@Michelle_Berman) August 6, 2015
A quick hack is creating Kits. Gather content from the same topic, repackage it as a "kit," and put it on an LP #RecycleYourMarketing— Michelle Berman (@Michelle_Berman) August 6, 2015
Curate 3rd party content and compile into your own post #RecycleYourMarketing— sinbinner (@sinbinner) August 6, 2015