How Facebook Is Improving Likes On Your Business Page

As always, Facebook is constantly making sure that as a business owner, you get the best user experience possible. Now we will admit, every tool that Facebook provides isn't perfect... yet. However, Facebook does strive to improve the overall quality and relevance- in particular, how users interact with businesses and vice versa.

As of March 12th, Facebook began purging the network of inactive accounts. You may be notified to update your security settings to ensure the highest quality experience for all users. Here are 3 things that you can take take away to reach your most relevant audience to date!

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How to Organize Your Content Stream

As a small business owner, you want to post engaging content to your social media accounts. But understanding the need is far different than the actual execution. That being said, we have some good news and some bad news…

The bad news is there isn't a magic formula that attracts virality to your content. Sure you can post cute pet pictures and funny baby videos that represent your brand (or don’t). But if you rely on that as a crutch for engagement, your social accounts will suffer and so will your brand awareness. You need a clear online presence that best represents your business.

The good news is that it isn’t as hard as you think. All you need is a plan. The key is to keep your audience attune to exactly what you are trying to promote. Follow these simple guidelines to effectively organize your content stream.

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3 Social Media Habits to Give Up

We are all guilty of a few unhealthy vices from time to time. Mine is pizza, but who's counting? The only way to improve is to identify the problem and eliminate it from our daily regiment. Here are 3 bad habits to give up on social media.

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