The largest search engine conglomerate in the Universe is making some changes to their mobile search function. As mobile usage has reached an all-time high, businesses will be forced to conform with these consumer trends. Google is constantly improving the visibility of search results to provide users with the most accurate results possible. That may not be news to you, but you might be interested in the effect that these most recent changes could have on your business.
Here are 2 things you need to know about the impending changes for Google searches through mobile devices.
1. Increased Visibility of Mobily Optimized Website
Over the next few weeks, Google will essentially reward your website points for mobile friendliness. "This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results," a Google spokesman stated in a recent press release.