Your Reviews

 
 
 
A happy customer tells 3 people. An unhappy customer tells 3,000.
 
But now, in the era of social media and mobile phones, with one review on Facebook, for instance, a customer tells 300 people (on average) what they think of your business.
 
Online reviews will make or break your business. Are you happy with your reviews?
 
So how do you get good reviews and deal with the bad ones?
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Customer Service is Now a Spectator Sport

 

Admittedly, it’s not easy to hug your haters – those who share legitimate complaints or go as far as spewing negativity and toxic comments in public forums. But customer service has become a spectator sport, and business owners need to understand the game in order to play to win.

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New Year, New Beginnings: How to Turn Around an Unhappy Customer

Every savvy business owner knows that one happy customer can go a long way… but so can one unhappy customer. So the question is, how do we turn those customers around? 

The New Year is all about new beginnings though, and maybe you and an unhappy customer can start over and begin the new year off on the right foot. We can all think of that one customer who is particularly unhappy and also particularly vocal about it. With a little bit of work, and the right actions, you can turn this customer around!

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3 Ways To Get Customer Reviews

We always say the biggest compliment a client can give a business is a referral.

But a glowing, 5-star review is a close runner-up.

Last year Facebook added reviews to each business page. With the slew of recent updates they’ve made to pages, the reviews have become more prominent. It’s more important than ever to make sure you put your best foot forward on Facebook.

If you’re low on reviews and not sure where to get them--don’t worry. There are plenty of ways to start. Here are 3 tips for building your Facebook review portfolio:

1. Offer a discount. Some places will offer customers $5 off or 5% off for leaving a review. It’s a great way to boost loyalty and draw new business. Instead of asking customers to review you before using your services, offer a rebate after they’ve already paid and have more to talk about. The review will be better and more complete in the end.

2. Run a contest. Running a contest for a grand prize always draws lots of interest around a business. By making reviews a part of the contest you’ll be able to get real material out of every entry.

3 Ask them! Most customers who love your services will be more than happy to give you a review. They often just need a little nudge. There’s no harm in sending a simple email out to all your contacts asking them to leave a review on your Facebook page.

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