Social Media is Like. . .

A lot of people and businesses aren’t sure how social media works and why they should use it. Sometimes, it’s hard to understand the concept of Facebook or the proper etiquette for Instagram. To picture it, imagine it like this. . .

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7 Secrets of Facebook Marketing for Small Businesses

Facebook. The social media juggernaut. By now, it is almost assumed that everyone has a Facebook profile. More important for you, it is also assumed that all businesses are now on Facebook. Not an expert with the platform? That’s perfectly fine! Everyone has to start somewhere, and we’re here to help.


Facebook has changed its strategy for how brands should use their platform, and now it’s time to change yours. In 2007, Facebook launched “fan pages”. Originally these pages were treated similarly to personal profiles; but over time, the look and reach of them have changed dramatically.

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Likeable TV

 

Likeable is hitting the small screen.


No, Despite what you may be thinking, we didn’t just get a super cool anti-glare screen protector--although that sounds awesome, and you might want to pick one up after hearing this news.


Likeable TV is launching, and we’re going LIVE on Facebook! 

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Turn Pokemon Go Into Dough for Your Business

 
 
In case you've been living under a rock for the past week (or maybe just enjoying a nice summer vacation), PokemonGo has taken the country by a storm in just a few short days. The augmented reality mobile app and game has launched and grown at phenomenal rates, it's already on more than twice as many phones as Tinder, has twice the engagement rates of Snapchat, and unbelievably, already has a higher percentage of daily active users than Twitter! 
 
Is it a fad? Maybe it is, maybe it isn't. But in the meantime, smart small businesses with a physical location can stand to make real money leveraging this virtual game that has hordes of people outside playing every day and night. 
 
Here are 3 ways your business can benefit from PokemonGo: 
 
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What's cooler than reaching 1.5 billion people on Facebook?

There's a line in the movie  The Social Network, where the Sean Parker character says to the Mark Zuckerberg character:
 
 "You know what's cooler than 1 million dollars? 1 billion dollars."
 
My line when it comes to social media advertising for small business is a little different:
 
You know what's cooler than reaching 1 billion people on Facebook? Reaching the right 1000. Or 100. Or 10, to grow your business.  (Click to tweet)
 
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